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IDG CMO Perspectives: Asim Zaheer, Chief Marketing Officer, Hitachi Vantara

CIO | Sep 27, 2018

Agility is a defining characteristic of today’s B2B marketing organization. Asim Zaheer, CMO of Hitachi Vantara, certainly understands the importance of agility in the rapidly shifting digital marketing landscape. In a conversation with Rob O’Regan, global content director with IDG Communications, Asim discusses how his team is collaborating with IT to build analytics models to create a frictionless experience for customers.

Copyright © 2018 IDG Communications, Inc.

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